Synopsis: Facial detection takes us beyond knowing who is out there; it allows us to look into the audience and deliver relevant, meaningful, and unique content that can drive a message or engagement. It allows the OOH industry to deliver real-time content while also supplying impactful data for measurement.
Richard Ventura is Vice President of Business Development and Solutions for NEC Display Solutions of America, managing the focus on developing new business and strategies for key vertical markets. He is responsible for the growth and market penetration of NEC’s award winning portfolio of products, as well as responsible for development of new go-to-market strategies and products for the solutions market.
Ventura has spent 16 years within the NEC sales and marketing organizations focusing on technologies, solutions, and customer applications. During that time he has helped numerous client relationships flourish and spearheaded campaigns which have elevated NEC’s brand and products throughout the marketplace. Ventura has been honored to receive over one dozen internal awards from NEC for his exceptional efforts and tireless work ethic.
Ventura is a long-standing member of many organizations within the industry as well as currently sits on the Board of Directors for the Digital Signage Federation serving as the Chairman and supports the International Committee, Membership Committee as well as the newly formed Global DOOH Council. During his tenure with NEC he has delivered many presentations at industry conferences as well as authored articles for key publications and industry trade periodicals.