Biography
Workshop : Preparing for the New Level of Insights Available through Geopath
Biography
Gina Stratford is Director of Sales for YESCO Outdoor Media, managing YESCO’s approximately 2000 advertising faces spread throughout the Mountain West. Stratford’s role is to maximize revenue from this inventory of traditional and digital billboard placements in a mix of rural and metro markets, with clients ranging from major national advertisers down to locally owned “ma and pop” shops.
Stratford’s 15 years of experience at YESCO in the OOH industry and her involvement with Geopath has solidified her purpose of providing solution based sales to her clients.